Having a website isn't the same as being found. Most small businesses in Wollongong and the Illawarra are invisible on Google — not because their business isn't good, but because nobody's told Google where they are or what they do.
Local SEO fixes that: it's the work that gets you showing up when someone searches “[your service] near me” or “[your service] Wollongong.”
Four things that move the needle.
Google Business Profile
Full GBP management and weekly posts so you stay active in the local pack — the map results that capture the most clicks.
On-page SEO
Targeting the exact terms your customers type: "[your service] Wollongong," "[your service] near me," and every variation that matters.
Local citation building
Consistent business name, address, and phone across every directory so Google trusts your details and ranks you higher.
Review system
A simple process that turns your happy customers into 5-star ratings — the social proof that closes enquiries before you even pick up the phone.
One person. Actually local.
One person, not an account manager and an outsourced team. I build the website, I do the SEO, I'm the one you actually talk to.
Based in Wollongong — I'm not guessing what the Illawarra market looks like, I'm in it.
Direct access
You deal with the person doing the work, not a project manager passing messages.
Local knowledge
Based in the Illawarra — I know the market, the suburbs, and the search terms that actually convert.
Results-focused
Everything is measured against one outcome: are you showing up when locals search for what you do?
Common questions.
Not sure where you stand? Get a free SEO check.
I'll take a look at your current visibility and tell you honestly what's worth fixing.
Get a free SEO check →Or email baxoptimized@gmail.com