Having a website isn't the same as being found. Most small businesses in Wollongong and the Illawarra are invisible on Google, not because their business isn't good, but because nobody's told Google where they are or what they do.
Local SEO fixes that: it's the work that gets you showing up when someone searches “[your service] near me” or “[your service] Wollongong.”
Four things that move the needle.
Google Business Profile
Full GBP management and weekly posts so you stay active in the local pack, the map results that capture the most clicks.
On-page SEO
Targeting the exact terms your customers type: "[your service] Wollongong," "[your service] near me," and every variation that matters.
Local citation building
Consistent business name, address, and phone across every directory so Google trusts your details and ranks you higher.
Review system
A simple process that turns your happy customers into 5-star ratings, the social proof that closes enquiries before you even pick up the phone.
One person. Actually local.
One person, not an account manager and an outsourced team. I build the website, I do the SEO, I'm the one you actually talk to.
Based in Wollongong. I'm not guessing what the Illawarra market looks like, I'm in it.
Direct access
You deal with the person doing the work, not a project manager passing messages.
Local knowledge
Based in the Illawarra. I know the market, the suburbs, and the search terms that actually convert.
Results-focused
Everything is measured against one outcome: are you showing up when locals search for what you do?
Common questions.
Not sure where you stand? Get a free SEO check.
I'll take a look at your current visibility and tell you honestly what's worth fixing.
Get a free SEO check →Or email bax@baxoptimized.com.au